Women's Bras

Think about support and outfit. A bralette offers light, comfortable support and a soft feel, ideal for everyday and relaxed wear; a control or shaping bra gives more support and smoothing; seamless styles sit invisibly under fitted tops. Choose based on the support level you want and what you'll wear the bra under.

A bralette is a soft, wire-free bra that offers light support and comfort, great for smaller busts, lounging and low-impact days. A structured support bra offers firmer lift and shaping, better for larger busts or when you want more definition. Choose a bralette for comfort or a support bra for more lift and structure.

Measure your band (around the ribcage under the bust) and your bust (across the fullest part), then use the size guide to match your size — the band should feel firm but comfortable and the cups should fully contain the bust without gaping or spilling. If you're between sizes or unsure, seamless and stretch styles are more forgiving.

A seamless or smooth-cup bra is best under fitted and thin tops because it has no visible seams or lace showing through. A nude or skin-tone bra also disappears under light-coloured fabrics. For a smooth line under close-fitting clothes, choose a seamless style rather than a textured or lace bra.

A control bra offers firmer support and light smoothing across the back and sides for a streamlined look under clothing. It suits anyone wanting extra support and a smooth silhouette, especially under fitted dresses. If comfort with support is your priority, a control bra balances shaping with everyday wearability.

Wire-free bralettes and seamless bras are among the most comfortable for all-day wear, with soft fabric and no underwire pressure. A good band fit matters most for comfort, so it stays put without digging in. For long days, choose a soft, stretchy style in your correct size for support without discomfort.

Hand-washing bras or using a gentle cycle in a laundry bag helps protect the shape, elastic and any fastenings. Avoid wringing, and dry bras flat or hang them rather than tumble-drying on high heat, which breaks down elastic. Rotating between a few bras also helps each one keep its support for longer.

Wire-free bralettes give lighter support that suits smaller busts and low-impact days, while larger busts may prefer a structured support or control bra for more lift. Some seamless wire-free styles offer firmer support, so check the design. If you need more lift, choose a supportive style in your correct band and cup size.

Yes — having two or three everyday bras means you can rotate them, which keeps each one clean and helps the elastic recover between wears, extending their life. A couple of seamless nude and black bras cover most outfits. Rotating bras is a practical way to make your essentials last longer.

For hygiene reasons, bras usually can't be returned once worn, so measuring correctly and using the size guide before buying is important — check PEP's current returns policy for the exact conditions in-store or online. If an item is unworn with tags and any hygiene seal intact, ask about the returns terms.

Think about support and outfit. A bralette offers light, comfortable support and a soft feel, ideal for everyday and relaxed wear; a control or shaping bra gives more support and smoothing; seamless styles sit invisibly under fitted tops. Choose based on the support level you want and what you'll wear the bra under.

A bralette is a soft, wire-free bra that offers light support and comfort, great for smaller busts, lounging and low-impact days. A structured support bra offers firmer lift and shaping, better for larger busts or when you want more definition. Choose a bralette for comfort or a support bra for more lift and structure.

Measure your band (around the ribcage under the bust) and your bust (across the fullest part), then use the size guide to match your size — the band should feel firm but comfortable and the cups should fully contain the bust without gaping or spilling. If you're between sizes or unsure, seamless and stretch styles are more forgiving.

A seamless or smooth-cup bra is best under fitted and thin tops because it has no visible seams or lace showing through. A nude or skin-tone bra also disappears under light-coloured fabrics. For a smooth line under close-fitting clothes, choose a seamless style rather than a textured or lace bra.

A control bra offers firmer support and light smoothing across the back and sides for a streamlined look under clothing. It suits anyone wanting extra support and a smooth silhouette, especially under fitted dresses. If comfort with support is your priority, a control bra balances shaping with everyday wearability.

Wire-free bralettes and seamless bras are among the most comfortable for all-day wear, with soft fabric and no underwire pressure. A good band fit matters most for comfort, so it stays put without digging in. For long days, choose a soft, stretchy style in your correct size for support without discomfort.

Hand-washing bras or using a gentle cycle in a laundry bag helps protect the shape, elastic and any fastenings. Avoid wringing, and dry bras flat or hang them rather than tumble-drying on high heat, which breaks down elastic. Rotating between a few bras also helps each one keep its support for longer.

Wire-free bralettes give lighter support that suits smaller busts and low-impact days, while larger busts may prefer a structured support or control bra for more lift. Some seamless wire-free styles offer firmer support, so check the design. If you need more lift, choose a supportive style in your correct band and cup size.

Yes — having two or three everyday bras means you can rotate them, which keeps each one clean and helps the elastic recover between wears, extending their life. A couple of seamless nude and black bras cover most outfits. Rotating bras is a practical way to make your essentials last longer.

For hygiene reasons, bras usually can't be returned once worn, so measuring correctly and using the size guide before buying is important — check PEP's current returns policy for the exact conditions in-store or online. If an item is unworn with tags and any hygiene seal intact, ask about the returns terms.